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Articles Marketing

From A to Z: Everything you need to know about Inbound Marketing

Introduction to Inbound Marketing Inbound marketing is a technique used by marketers to attract potential customers to their website. It’s about creating valuable content that can be found by potential customers through search engines, social media, and other channels. Inbound marketing is a customer-centric approach that aims to build long-term relationships with customers, rather than […]

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Call to action: How to boost your conversions and sales

In today’s competitive business world, having a website or an online presence is not enough. You also need to make sure your website visitors take the desired action, whether it’s making a purchase, filling out a form, or signing up for a newsletter. This is where the call to action (CTA) comes in . In […]

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Mastering the Art of Cold Email: A Complete Guide

Sending cold emails is one of the most effective ways to get in touch with potential customers, partners or investors in order to make a business offer. A cold email is a well-designed business strategy that can open doors and create opportunities that might otherwise have been missed in order to have a return on […]

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Dévoiler les secrets de l'entonnoir de conversion : Les meilleurs conseils pour maximiser vos retours

Unveiling the Secrets of the Conversion Funnel: Top Tips to Maximize Your Returns

All businesses want to maximize their performance, but not all understand the importance of the conversion funnel. The conversion funnel is the process a potential customer goes through, from the initial point of contact until they become a paying customer. Understanding the different stages of the funnel and knowing how to optimize each of them […]

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How to Create an Irresistible Company Page on LinkedIn

With more than 722 million users worldwide, LinkedIn is a great place for businesses of all sizes to connect with industry professionals, recruit talent and promote their brand. To maximize the reach of your business, you need to create an effective LinkedIn Company Page. In this article, we’ll provide you with practical tips for creating […]

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Unleash the power of B2B emailing: Strategies to increase your conversion rates

B2B e -mailing has become an essential tool for today’s businesses. It is a very effective marketing technique that can help organizations reach their target audience, generate leads, and increase revenue. However, with increasing competition and changing market dynamics, having a well-planned and effective B2B email marketing strategy is essential in order to stand out […]

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Improve your B2B marketing with these proven strategies

B2B marketing is a complex field that requires a lot of research, planning, and execution to be successful. With the right strategies, you can reach your target audience, build strong relationships with your customers, and drive sales. In this blog post, we’ll explore some proven strategies that can help improve your B2B marketing efforts . […]

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Introduction to electronic signature software

Electronic signature software has revolutionized the way businesses process documents. The digital age has given rise to various methods of electronically signing documents, which have made paper documents obsolete. The electronic signature makes it possible to sign documents remotely, without requiring the physical presence of the signatory. Electronic signatures offer convenience, speed and security to […]

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5 stratégies gagnantes pour booster votre contenu marketing et attirer de nouveaux clients

5 winning strategies to boost your marketing content and attract new customers

In the digital age, content marketing plays a vital role in attracting new customers and retaining existing ones. It’s a way to highlight your brand values, tell your story and build trust with your target audience. However, not all marketing content is created equal. To stand out from the competition, you need to have a […]

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Libérer le potentiel de croissance : comment développer une stratégie gagnante de marketing de croissance

How to develop a winning growth marketing strategy

Growth marketing is a strategy that focuses on acquiring and retaining customers, through constant experimentation and optimization. It’s a data-driven approach that combines marketing strategy, product, and engineering to drive growth. In today’s highly competitive marketplace, having a solid growth marketing plan is essential for businesses to succeed. In this article, we’ll explore the key […]

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